If I told you that there once was a little family of three, three generations of three women, who decided to uproot entirely and move from the subtropical shores of Bermuda to the craggy rocks of Nova Scotia, you might exclaim, “Preposterous!” You might even exclaim it three times. Or you might assume that these women, tired of sun and fun, chose to emigrate to the South Shore to enjoy the generous serenity, the privilege of tax paying and the stellar healthcare. Assumption correct.
Enter Robin Sheppard Dixon, mother, daughter, writer, and self-proclaimed adventurer. “I knew that I had words that were screaming to come out, a daughter who was screaming for more than Bermuda could offer and a mother who never screams at all but is content to be near her granddaughter.” What better place to live out all three agendas than the ever-pristine environment so well worn by Nova Scotia?
Robin comes from an advertising, marketing, and promotions background, having held the position of Senior Copy Writer at the BBC, Bermuda Broadcasting, the Island’s largest television and radio station. She was asked by one of her major clients to form an in-house advertising department and became the Advertising & Marketing Manager for leading import agency, Butterfield & Vallis Limited, where she created successful ad campaigns for such international players as Kraft, Pillsbury, Mars International, Unilever, and others.
From there Robin Sheppard Advertising & Promotions was born as an independent A/P Marketing firm, specializing in radio & video presentations, promotional material, and annual report editing. The client list included The Bermuda Hospitals Board, The Bermuda International Business Association (BIBA), and Baptist Builders Supply for Kohler, Delta, and American Standard. There were more, but you never want to lose your audience.
Listen out on CTV and you might even hear one of Robin’s voiceovers as she has been voicing over the airwaves since grade school.
In 2007, the trio of Sheppard Dixons set up camp overlooking the waters Mahone Bay and have been individually and happily writing, enjoying childhood, and being the world’s best grandmother ever since.
The word they often use is ‘Grateful’.